Marketplace Platform Account Suspension Demand Letters
Upwork, Amazon, eBay, Etsy, Fiverr & Platform Account Disputes
| Platform | Common Triggers | Typical Penalty |
|---|---|---|
| Upwork | Suspicious activity, off-platform payments, low Job Success Score, ToS violation | Temporary suspension or permanent ban; funds held 90-180 days |
| Amazon Seller | High order defect rate, counterfeit complaints, account health below threshold, linked accounts | Suspension + inventory hold; must submit Plan of Action |
| eBay | Non-shipment, counterfeit items, selling restrictions violations, linked to suspended account | Account restriction or indefinite suspension |
| Etsy | Reselling (not handmade), copyright infringement, fee evasion, manipulation | Permanent deactivation; payment reserve for 180 days |
| Fiverr | TOS violation, off-platform contact, quality complaints, multiple accounts | Warning, temporary suspension, or permanent ban |
- Terms of Service: Platforms reserve broad right to suspend/terminate “at any time for any reason”
- Arbitration clauses: Most platforms require binding arbitration; class action waivers common
- Section 230: Platforms generally immune from liability for user-generated content (47 U.S.C. §230)
- Independent contractor status: Users not employees; limited employment law protections
- Contract claims: Breach of contract, breach of implied covenant of good faith and fair dealing
- State law: Conversion (withheld funds), unfair competition (California), tortious interference
| Lost Asset | Impact |
|---|---|
| Withheld earnings | Platforms hold funds for 30-180 days; can be $500-$100k+ for high-volume sellers/freelancers |
| Account reputation | Years of reviews, ratings, sales history lost; cannot be transferred to new account |
| Customer relationships | Lose contact with buyers/clients; no way to notify of suspension or alternative contact |
| Inventory (Amazon) | FBA inventory held; removal fees charged; perishable items may be destroyed |
| Future platform access | Permanent ban; linked accounts suspended; blacklisted from reapplication |
- Read suspension notice: Identify exact reason stated (vague “TOS violation” vs. specific claim)
- Preserve evidence: Download messages, orders, reviews, payment records, inventory reports
- Review TOS: Understand what you allegedly violated
- Identify funds at risk: How much is pending/held? What is stated release timeline?
- Check linked accounts: Platforms may suspend related accounts (same owner, household, business)
- File internal appeal ASAP: Most platforms require exhaustion of internal appeals before legal action
Upwork:
- Respond via ticket system or email support directly
- Provide evidence of legitimate work, client communications, deliverables
- If “off-platform payment” allegation: explain any mentioned external tools (GitHub, video calls, etc.)
- Escalation: Request supervisor review; cite ToS sections showing compliance
Amazon Seller Central:
- Submit “Plan of Action” (POA) addressing: root cause, corrective actions, preventive measures
- Be specific: admit any legitimate issues, explain what you fixed
- Provide invoices, supplier info, product authenticity proof if counterfeit claim
- Address all performance metrics cited (ODR, late shipment rate, etc.)
- If denied: Revise POA and resubmit (can take 3-5 iterations)
eBay:
- Call eBay suspension department (automated appeals often fail)
- Provide evidence: tracking numbers, supplier invoices, authenticity certificates
- If “linked account” suspension: prove no connection or that linked account was legitimately separate business
- Request MC011 restriction review if applicable
Etsy:
- Email integrity@etsy.com with appeal
- If copyright claim: File DMCA counter-notice if you believe claim is false
- If “reselling” allegation: Prove you made/designed items (process photos, materials receipts)
- Etsy appeals rarely succeed; focus on fund release if reinstatement denied
Fiverr:
- Submit ticket through support center
- If quality complaints: Show client satisfaction, completed work, reviews
- If TOS violation: Clarify misunderstanding, commit to compliance
- Escalation path limited; Fiverr rarely reverses permanent bans
| Suspension Reason | Evidence to Submit |
|---|---|
| Counterfeit / Authenticity | Supplier invoices, manufacturer authorization letters, authenticity certificates, photos of products with labels/serial numbers |
| Performance metrics (late ship, ODR) | Tracking data showing on-time delivery; customer service logs; process improvements implemented |
| Fraud / Suspicious activity | Identity verification docs (ID, utility bill, business registration); explanation of account activity; client/customer testimonials |
| Off-platform payments (Upwork/Fiverr) | Show all payments through platform; explain any external tool mentions (Zoom, GitHub, etc. for legitimate work) |
| Copyright / IP infringement | DMCA counter-notice if false claim; license agreements if you have rights; redesign if legitimate issue |
| Linked account violation | Prove separate businesses (different owners, addresses, tax IDs); or explain legitimate reason for connection |
If platform denies appeal or doesn’t respond within reasonable time:
- Demand letter: Formal legal demand alleging breach of contract, bad faith, conversion of funds
- Arbitration threat: Cite arbitration clause; state intent to file if not resolved
- Focus on funds: Even if reinstatement unlikely, demand immediate release of withheld earnings
- Regulatory complaints: File with FTC, state AG, BBB (limited impact but creates record)
- Alternative platforms: Don’t wait for resolution; establish presence on competing platforms immediately
- Upwork: Typically releases funds after 90-180 days if no fraud claims pending
- Amazon: Withholds funds pending resolution; may hold longer if authenticity/safety issues
- eBay: Varies; may hold funds 30-90 days depending on claim type
- Etsy: 180-day automatic hold; releases if no outstanding cases
- Fiverr: Holds revenue for 14-30 days; extended if disputes pending
Platforms have valid business and legal reasons to suspend accounts:
- Fraud prevention: Protect buyers/clients from scams, counterfeit products, non-delivery
- Marketplace integrity: Enforce quality standards, authenticity requirements
- Legal compliance: Remove prohibited items (illegal goods, IP infringement, regulated products)
- Risk management: Suspend accounts linked to chargebacks, disputes, customer complaints
- Platform reputation: Low-quality sellers/freelancers harm platform brand and user trust
| Practice | Why It Matters |
|---|---|
| Provide specific reasons | Generic “TOS violation” invites legal challenge; cite exact policy violated |
| Allow appeal with evidence | Reduces false positives; demonstrates good faith; strengthens legal defense |
| Human review for high-value accounts | Automated suspensions of accounts with significant earnings/inventory invite litigation |
| Reasonable fund hold periods | 30-90 days defensible; 180 days invites conversion claims unless justified by ongoing disputes |
| Clear reinstatement path | Show what user must do to regain access (if possible); permanent bans for first offense invite challenge |
When user challenges suspension via demand letter or arbitration:
- Document specific violations: Screenshots, transaction data, customer complaints, policy violations
- Show TOS compliance: Suspension followed stated policies; user had notice of rules
- Demonstrate review: Human reviewed evidence (not purely automated); considered user’s appeal
- Justify fund hold: Ongoing disputes, chargeback exposure, refund claims justify holding funds
- Cite Section 230: Platform not liable for third-party content (if relevant)
- Arbitration advantage: Force expensive arbitration; user often lacks resources to pursue
- Broad TOS language: “We may terminate at any time for any reason” = near-absolute discretion
- Independent contractor relationship: Users not employees; no wrongful termination claim
- Legitimate business reason: Suspension based on performance metrics, customer complaints, fraud indicators
- No property right in account: User has no vested right to continue using platform
- Reasonable fund hold: Withholding funds pending chargeback/dispute window is standard practice
Platforms face higher litigation risk when:
- Automated suspensions without review: Algorithm-driven bans of high-value accounts
- Vague or no explanation: Refusing to specify violation makes bad faith claim easier
- Denying appeals without review: Auto-rejecting appeals without human examination
- Extended fund holds without justification: 180+ day holds when no disputes/chargebacks pending
- Linked account suspensions: Banning unrelated accounts based on tenuous connections (same IP, household)
- Destroying inventory without notice: (Amazon) Disposing of FBA inventory without giving seller option to retrieve
| Claim | Elements | Damages |
|---|---|---|
| Breach of Contract | Platform violated TOS or acted in bad faith (suspended without cause, denied appeal without review) | Withheld funds + lost profits from suspension period |
| Breach of Implied Covenant of Good Faith | Platform exercised discretion arbitrarily, denied due process, automated decision without review | Contract damages + consequential losses |
| Conversion | Platform wrongfully withheld funds or inventory beyond reasonable period | Value of withheld property + interest |
| Unfair Competition (CA §17200) | Platform’s suspension practices are unfair, fraudulent, or unlawful | Restitution + injunctive relief (reinstatement) |
| Tortious Interference | Platform’s actions interfered with user’s business relationships, contracts | Lost business value + reputation harm |
Most marketplace agreements require arbitration:
- Upwork: AAA arbitration; filing fee $200-$2,000 depending on claim amount
- Amazon: Arbitration required for claims over $50,000; small claims allowed for smaller amounts
- eBay: Binding arbitration via AAA
- Etsy: Arbitration clause in Terms of Use (as of recent updates)
- Fiverr: Arbitration required; opt-out window within 30 days of account creation
For withheld funds under state limits:
- California: $10,000 limit (perfect for many Upwork/Etsy fund holds)
- New York: $5,000 limit (small claims) or $10,000 (commercial claims court)
- Texas: $20,000 limit (justice court)
- Strategy: Sue for conversion (wrongfully withheld funds); many platforms don’t defend small claims vigorously
- Service of process: Serve registered agent in your state or platform HQ
- Default judgment: If platform doesn’t respond, obtain default and enforce collection
Marketplace suspensions may support class actions if:
- Pattern of wrongful suspensions: Platform systematically suspends accounts without cause
- Automated decisions without review: Algorithm-driven bans affecting thousands of users
- Common legal theory: All class members harmed by same policy (e.g., 180-day fund holds)
- Class action waiver challenges: Some jurisdictions find class waivers unconscionable in adhesion contracts
- Arbitration cost: Platform’s legal defense costs $20k-$50k; early settlement cheaper
- Publicity risk: Media coverage of wrongful suspensions harms platform reputation
- Regulatory scrutiny: FTC investigating marketplace practices; complaints add to regulatory pressure
- High-value accounts: Users with years of history and significant earnings have stronger claims
- False positives: Automated suspensions create sympathetic fact patterns for juries/arbitrators
File complaints (in addition to legal action) with:
- FTC: Online complaint portal; FTC tracks patterns of unfair/deceptive practices
- State Attorney General: Consumer protection divisions investigate marketplace platforms
- BBB: Platforms maintain ratings; complaints may trigger executive review
- State licensing boards: (If applicable) Some platforms subject to state money transmitter laws
Users win when they show:
- Strong account history (years of positive reviews, high ratings, significant earnings)
- No actual TOS violation (false positive from automated system)
- Platform denied appeal without meaningful review
- Prolonged fund hold without justification (no disputes, chargebacks pending)
- Specific evidence contradicting platform’s suspension reason
Platforms win when they show:
- Specific TOS violations (documented policy breach, customer complaints)
- Broad discretion in agreement (“may terminate at any time”)
- Legitimate business reason (fraud indicators, quality issues, authenticity concerns)
- User had notice and opportunity to appeal
- Fund hold justified by ongoing disputes or chargeback exposure
I represent freelancers, sellers, and service providers in disputes with Upwork, Amazon, eBay, Etsy, Fiverr, and other online marketplaces. I handle appeals, demand letters, arbitration, and litigation to recover withheld funds and reinstate accounts where possible.
- Analyze suspension notice and TOS to identify legal claims
- Draft and submit platform-specific appeals (Plans of Action for Amazon, etc.)
- Send formal demand letters threatening arbitration/litigation
- File and prosecute arbitration claims under platform agreements
- Pursue small claims litigation for fund recovery (under state limits)
- Negotiate settlements for partial fund release or account reinstatement
- File regulatory complaints (FTC, state AG) to add pressure
- Advise on alternative platforms and business continuity during dispute
- Defend suspension and termination decisions in arbitration/litigation
- Draft and enforce terms of service, suspension policies
- Respond to demand letters and arbitration demands
- Advise on compliance with consumer protection laws, Section 230
- Develop appeals processes that reduce false positives and litigation risk
- Defend class action claims challenging suspension practices
- Platform appeal drafting: Flat fee ($500-$1,500 for POA, Upwork appeal, etc.)
- Demand letter: Flat fee ($1,500-$2,500)
- Small claims representation: Flat fee ($1,000-$2,000) or contingency (33%)
- Arbitration: Hybrid (flat fee for filing + hourly for hearing) or contingency for high-value cases (33-40%)
- Contingency basis: Available for strong cases with $10k+ in withheld funds
- Upwork suspension ($85k withheld) – arbitration resulted in full fund release + $30k damages
- Amazon Seller account suspension – successful POA appeal, account reinstated with $200k inventory returned
- Etsy permanent deactivation – negotiated early release of 60% of funds (avoided 180-day hold)
- eBay linked account suspension – proved accounts legitimately separate, both reinstated
- Fiverr ToS violation dispute – demand letter resulted in warning removal, account reinstated
| Stage | Timeline |
|---|---|
| Platform appeal drafting/submission | 2-5 days |
| Platform response to appeal | 7-30 days |
| Demand letter preparation/sending | 3-7 days after appeal denied |
| Platform response to demand | 14-30 days |
| Arbitration filing | Immediately if demand rejected |
| Arbitration hearing | 4-8 months after filing |
| Small claims court | 60-90 days from filing to hearing |
Book a call to discuss your marketplace suspension. I’ll review your suspension notice, evaluate your legal claims, and recommend whether to pursue arbitration, small claims, or negotiated settlement.
Email: owner@terms.law