✅ Standout Feature

Webflow is the only major website builder that offers true code export. You can download your site's HTML, CSS, and JavaScript and host it anywhere. This dramatically reduces lock-in compared to competitors like Wix and Squarespace.

Score Breakdown by Category

How Webflow's terms rate across my evaluation categories.

📦 Data Portability (30%) 60/100

Why this score: Webflow provides full code export on paid plans. You get clean HTML, CSS, and JavaScript that can be hosted anywhere. CMS content requires separate export. This is industry-leading portability for visual builders.

Industry comparison: Squarespace: 40/100 (XML only) | Wix: 25/100 (no export) | Carrd: 35/100 (limited) | Category avg: 40/100

🌐 Domain & Hosting Control (25%) 50/100

Why this score: Webflow works well with external domains. If you use code export, you have complete hosting freedom. For hosted sites, standard domain transfer rules apply. No unusual restrictions.

Industry comparison: Squarespace: 45/100 | Wix: 35/100 (problematic) | Carrd: 55/100 (BYO domain) | Category avg: 46/100

💰 Pricing Transparency (20%) 45/100

Why this score: Webflow's pricing is notoriously complex. Workspace plans vs. site plans vs. e-commerce plans create confusion. CMS hosting adds additional costs. Many users underestimate total costs when starting.

Industry comparison: Squarespace: 50/100 (clearer) | Wix: 38/100 (misleading) | Carrd: 70/100 (simple) | Category avg: 51/100

🔒 Content Ownership (15%) 55/100

Why this score: You own your content and, importantly, you own the code you export. Webflow's license grant is standard for platform operation. The ability to take your work with you is a significant ownership advantage.

Industry comparison: Squarespace: 50/100 | Wix: 50/100 | Carrd: 55/100 | Category avg: 53/100

👁 Account & Termination (10%) 50/100

Why this score: Standard termination terms for ToS violations. Webflow provides reasonable notice. Because code export exists, termination is less catastrophic - you can take your work and host it elsewhere.

Industry comparison: Squarespace: 48/100 | Wix: 45/100 | Carrd: 50/100 | Category avg: 48/100

Compare With Other Platforms

⚠ Key Clauses to Watch

These provisions in Webflow's terms require attention, though risks are lower than competitors.

Complex Pricing Tiers

Medium Risk

Webflow separates workspace plans (for designers) from site plans (for hosting). Adding e-commerce or CMS features increases costs. Many users are surprised by the total cost of a fully-featured site.

"Site plans are billed separately from workspace plans. CMS and e-commerce features require specific plan tiers." Webflow Pricing Documentation

CMS Content Export Complexity

Medium Risk

While static pages export cleanly, CMS-driven content requires separate export as CSV. Dynamic functionality must be rebuilt if you move to a different platform.

"CMS collections can be exported as CSV files... dynamic content features require platform-specific implementation." Webflow Export Documentation

Code Export Plan Requirements

Medium Risk

Code export is only available on paid site plans. Free accounts and staging sites cannot export code, which may surprise users who assumed this feature was universal.

"Code export is available on paid Site plans... exported code does not include CMS functionality." Webflow Feature Documentation

Automatic Renewal

Medium Risk

Annual plans auto-renew at current pricing. Given the complexity of Webflow's pricing, renewal costs may be higher than expected if pricing has changed.

"Your subscription will automatically renew at the end of each billing period at the then-current price." Webflow Billing Terms

Hosting Bandwidth Limits

Medium Risk

Site plans include bandwidth limits. High-traffic sites may need to upgrade or face overage charges. The limits vary significantly between plan tiers.

"Each site plan includes a monthly bandwidth allocation... additional bandwidth is available at standard rates." Webflow Hosting Terms

Template Licensing

Medium Risk

Purchased templates are licensed for use within Webflow. While you can export the code, the original template files and assets may have usage restrictions.

"Template purchases grant a license for use within the Webflow platform... review individual template licenses for export permissions." Webflow Template Terms

Analysis

"Webflow represents the best option in the website builder space from a terms perspective. The ability to export actual code - HTML, CSS, and JavaScript - fundamentally changes the lock-in equation. If you ever need to leave, you can take your work with you.

The main concerns with Webflow aren't about restrictive terms, but about pricing complexity. The separation of workspace plans, site plans, and feature tiers creates confusion. I recommend mapping out your full requirements before committing to ensure you understand the total cost.

My recommendation: Webflow is a solid choice for businesses and designers who value ownership. Export your code periodically as a backup, even if you plan to stay on the platform. This protects you against any future changes in pricing or terms."

Webflow Terms of Service Review

✅ Standout Feature

Score Breakdown by Category

Compare With Other Platforms

💡 Webflow Questions?

⚠ Key Clauses to Watch

Complex Pricing Tiers

CMS Content Export Complexity

Code Export Plan Requirements

Automatic Renewal

Hosting Bandwidth Limits

Template Licensing

Analysis

Need Help With Webflow?

Schedule a Consultation

Webflow Terms of Service Review

✅ Standout Feature

Score Breakdown by Category

Compare With Other Platforms

💡 Webflow Questions?

Related Resources

⚠ Key Clauses to Watch

Complex Pricing Tiers

CMS Content Export Complexity

Code Export Plan Requirements

Automatic Renewal

Hosting Bandwidth Limits

Template Licensing

Analysis

Need Help With Webflow?

Schedule a Consultation