Duolingo Kids Privacy Policy

Last updated: December 2024 | Reviewed: February 2026

COPPA-compliant language learning with reasonable data practices, though free users encounter advertising.

62
Grade B
Privacy Summary: Duolingo implements reasonable COPPA safeguards for children's accounts, restricting social features and data collection for users under 13. However, free tier users see contextual advertising, and the company uses analytics to improve services. Subscriber accounts enjoy an ad-free experience with reduced tracking.

Category Scores

Data Collection 65/100
Data Sharing 68/100
COPPA Compliance 80/100
Advertising Practices 48/100
User Controls 62/100

Positives

✓ COPPA-Compliant Design
Duolingo ABC and children's accounts are designed with COPPA in mind. Social features like leaderboards and friend connections are disabled for young users.
✓ Limited Data for Children
Children's accounts collect less data than adult accounts. Learning progress is stored, but behavioral profiling for advertising is restricted.

Concerns

🔎 Advertising in Free Tier
Free users, including children, see advertisements between lessons. While Duolingo states these are contextual rather than behaviorally targeted, children are still exposed to advertising.
"Free users will see advertisements. We serve contextual ads that are not based on user behavior profiles."
🔎 Analytics and Performance Data
Duolingo collects analytics data to improve the learning experience and app performance. This includes information about how children interact with lessons and where they struggle.
🔎 Third-Party SDKs
The app includes third-party SDKs for analytics and advertising. While Duolingo states these partners are COPPA-compliant, the data flows add complexity.

Data Collection Summary

Data TypeCollectedRisk Level
Child's AgeYesLow
Learning ProgressYesLow
Device IdentifiersLimitedMedium
Advertising DataFree Tier OnlyMedium
AnalyticsYesMedium
Social FeaturesDisabled for KidsLow

Recommendation

Reasonable Privacy: Duolingo's privacy practices are acceptable for a commercial children's app. COPPA compliance is solid, and the main concern is advertising in the free tier.

For Parents: If advertising to children concerns you, consider subscribing to Duolingo Super or using the completely ad-free Khan Academy Kids for other subjects.