Analytics-Critical Provisions
Essential clauses for data analytics and tracking platforms
Data Processing Agreement (DPA)
GDPR RequiredAnalytics platforms processing EU data must offer a DPA. Define processor/controller roles, processing purposes, sub-processors, and data subject rights procedures.
Cross-Border Data Transfers
SCCs RequiredAddress international data transfers with Standard Contractual Clauses (SCCs), adequacy decisions, or other valid transfer mechanisms for EU-US data flows.
Data Retention & Deletion
Privacy ComplianceDefine how long analytics data is retained, anonymization practices, and procedures for data deletion upon request or account termination.
Data Subject Rights
Individual RightsExplain how the platform supports data subject access requests (DSARs), right to erasure, data portability, and opt-out mechanisms for tracked users.
Sub-Processor Disclosure
TransparencyList sub-processors who handle data, provide notification of sub-processor changes, and allow objection rights for new sub-processors.
Data Ownership & Usage Rights
Customer RightsClarify that customers own their data, define platform's rights to use aggregated/anonymized data, and address data portability on termination.
Standard Legal Provisions
Essential clauses required in all Terms of Service
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