DoorDash collects extensive data on both customers and Dashers. Your order history reveals dietary preferences, schedule patterns, and location data. For Dashers, the surveillance is even more comprehensive - continuous location tracking, delivery speed analysis, and performance monitoring create detailed profiles of gig workers.
| Data Type | Collected | Shared | Sold |
|---|---|---|---|
| Location (Customers) | Yes (continuous) | Restaurants, Dashers | Yes (CA definition) |
| Location (Dashers) | Yes (always-on) | Customers, Analytics | No |
| Order History | Yes (complete) | Advertisers, Partners | Yes (CA definition) |
| Payment Information | Yes | Payment Processors | No |
| Device/App Data | Yes (extensive) | Ad Networks | Yes (CA definition) |
Your order history creates a detailed profile: dietary restrictions (medical conditions), budget patterns (income indicators), ordering times (work schedule), and location history (where you live, work, visit). This data is valuable to advertisers.
DoorDash shares data with advertising partners and participates in ad networks. Your ordering behavior informs targeted advertising across the internet, not just within DoorDash.
Dashers are tracked continuously during deliveries. The app monitors location, driving speed, route choices, and delivery times. This data trains algorithms and can be used for deactivation decisions.
Restaurants see customer data for orders, but DoorDash retains the customer relationship and data ownership. Restaurants become dependent on DoorDash for customer access.
California residents can: